A few days ago, a number of folks woke up to a mild headache on January 1. No, I’m not talking about a New Year’s Eve hangover. Once again January 1 was the day 1:1 UK Rolex replica watches officially increased prices which hit buyers’ pocketbooks at an average of just above 3 percent across the brand’s lineup in the United States.
The exact average of price increases is hard to nail down in part due to the “price on request“ pieces like the platinum cheap Swiss fake Rolex Daytona and platinum Day-Date watches, not to mention the brand’s “off-menu” options which aren’t even listed on their website – and Rolex declined to comment on any pricing. All that said, the price tags that are on their site show a return to form for the brand, which historically adjusts its MSRPs at least once a year.
Increases hit certain models harder than others. It’s a bad day for any of you out there who’ve been waiting for white gold high quality Rolex Daytona replica watches, which is up a hefty $5,400 (17 percent). The ever-popular steel Daytona, meanwhile, will now cost $14,800 (a $250 jump, up 1.72 percent).
Out of the other highly coveted steel sports Rolex copy watches for sale, the Submariner ref. 124060 (now $9,100) and 126610 (now $10,250) and the Explorer II ref. 226570 (now $9,650) are up $150 each – an average of around 1.6 percent – and the GMT-Master II went up around 1.9 percent depending on the bracelet (now $10,700 on Oyster or $10,900 on Jubilee).
Across the board for perfect replica Rolex‘s most in-demand steel watches, Barclays is reporting a 2.2 percent increase in the States. And while the hike may be frustrating to collectors who have been saving up in anticipation of a call from their authorized dealer, it’s not surprising given soaring inflation and cost of materials.
Top Rolex fake watches froze prices for two years during the pandemic, but that was actually the anomaly. Last year, inflation in the United States averaged around 8.1 percent through November, so this new price bump actually seems conservative. (Silver linings, baby!)
Likely still on edge from the crash of the pound against the Euro after Brexit in 2016, Rolex surely didn’t want to be left holding the bag once again. At that time, most watch companies were slow to adjust pricing, making the UK briefly one of the cheapest place to buy AAA Rolex replica watches in the world. This time around, Rolex moved fast, announcing a price increase of around 5 percent in September hitting the UK market. That was followed by another increase for the rest of Europe in November – their own 5 percent bump. In total, much of the Rolex lineup was up 7 to 8 percent in the UK and EU. That means the United States came out ahead with only January’s 3.4 percent increase, but increased market volatility (and Rolex’s own actions last year) leaves open the possibility that this first adjustment to start the year might not be the only one we see in 2023.
Now for the good news. Yacht Master fans, today is your day! Four different China super clone Rolex Yacht Master watches had price decreases – a whopping $50 – in the United States. Probably not enough to move the needle for most buyers, but if you don’t want the extra 50 bucks we’ll take it.
These increases also bring some 2023 Rolex replica watches, mainly the steel sports models, closer at MSRP to a secondary market price that has been slowly softening over the past year off a record-high peak. With asking prices for blue-chip models like the GMT, Daytona, or even green Submariner often nearing or occasionally exceeding twice their list price, I don’t think we’ll be seeing the death of the grey market. But one could hope this may disincentivize some flippers if they decide it’s not worth the hassle.
That said, the particularly stiff price tags placed on early watches in Rolex’s new “Certified Pre-Owned” program (prices that have been roundly criticized on social media for being well above grey market rate) make it hard to argue that even a small price increase at the register isn’t still a relative bargain.
Finally, this year marks the 60th Anniversary of the luxury Rolex Daytona fake watches, which remains one of the hardest-to-obtain sports models from the Rolex. Any potential new Daytona models and discontinuations, if they happen, could drive secondary market prices higher once again. In that case, a few percentage points more given to Rolex and their ADs would be a small price to pay if you can get it.